Agenda
- Hagan’s presentation on go-to-market
- Establish weekly call time
- Deploying budget in support of OKRs
- Jessie’s proposal
- Planning for Q4
- Elect Secretary
Participants: Hagan, blitmore, Caruso, JCELENA, john_packel, LastThings, Luna5, MrsNuBooty, nico186, nous, Taylor_Made_Music
Discussion
- Hagan’s presentation on GTM strategy: https://docs.google.com/presentation/d/1mfrWq7wVIRRbaTsnKekMp3GQ5Dq0xxLdprmx8OQGmy4/edit?usp=sharing
- Main goals: increase the # of btc committed (soft handshakes) + # bridged
- Campaigns:
- Marketing: minting / unminting, info on how the rollout is going, all content should be there to help.
- Community: BTC giveaway to target smaller depositors, petition dapp to target pre-commits.
- Website: migrating the all domain, SEO. This is not a priority for now, Q1, Q2 next year.
- BD: teams going to podcasts, conferences, etc.
- Integrations: Euler, Layer0, etc. The IG will be contacted, now in a brainstorming phase.
- Goals: in 3 months - 1000 BTC bridged. In 6 months - 3000 BTC bridged once quick-minting is enabled. 12 months 10000 BTC bridged, keep marketing team fully developed.







- Shared content calendar: assigned people to share it (Angle42 agency, MG, Social Media Manager @Keep)
- Shared channel for the coordination so content doesn’t overlap
- thUSD is not planned in this rollout plan
- Establish weekly call time:
- Balance time for the people in Europe
- Thursday 1:00 pm ET: all in favour, no objections. LastThings will join 1:15 pm ET.
- Deploying budget in support of OKRs
- For the next 3 weeks+ the committee members could request for more budget to the committee (adding more hours towards achieving the OKRs)
- Accountability of extra hours: relate those hours with the corresponding OKR or task that needs to be accomplished via extra hours - @John Packel to create format / shared document for visibility (suggested google docs)
- Jessi’s proposal:
- Approved on an interim basis
- Include Jessi in the above-mentioned plan to track hours / needs
- Weekly proposal - weekly invoice
- Invoices send Monday, signed by Friday
- Planning for Q4:
- Budget needed for Q4 - aligned with Hagan and their plan
- @Zero InFo @John Packel @hagan to update the budget in alignment with the GTM plan
- Elect Secretary:
- LastThings - will get help of Nous for the first 15 meeting
- Nico186 - backup alternate secretary
- Alternate backup chair @John Packel
- Transactions for the multisig:
- Swap owner tx 30 and 31: sign them
- Re-create the payment for LastThings
- Ignore tx 33 and 34