-
Observations about RG's member_analytics
-
What intake is most "effective"?
- Compare self reported response will tell us where they came from
- Measures
- Count/Percent overall of new members
- Count/Percent overall of engaged members
- [engagement could be project, events, others]
- Pivot, of diversity and recruiting source
-
idea: Have a regular periodic form to see how folks are doing
-
SF Brigade Followup-form
- https://docs.google.com/forms/d/e/1FAIpQLSc9KtkpH4gi2CusFqRLZLQzbM3co_vN7Y-rVdVMDxfgCfWYXQ/viewform?vc=0&c=0&w=1&flr=0&usp=mail_form_link
- Goal is to re-engage drop-offs [what's the fundraising term for a dropoff]. People who joined but didn't engage, joined but stopped.
- Assumption: They've filled out member form. They are filling out check-in forms (if active)
- Assumption: if someone responds, they want to be engaged
- Question: What is keeping you from being engaged?
- example: Other time commitments
- example: Didn't know how to engage [didn't know where to go]
- example: Didn't feel welcome
- example: Didn't feel valuable
- example: Lacked the skillset
- example: not interested in projects
- Question: What did people try?
- Read the website
- Joined the newsletter
- Joined an opening announcements
- Sneaky question to remind people of what options are available
- If user research; "Would you like to speak to someone from Code for SF?"
-
Ti: Does Oakland have more information on their brigade members?
