Brought together voices from across the country to tell a bigger story: how small business dreams become reality with the right support. This remote-first video series put real Guidant clients front and center, blending heartfelt interviews with clean, story-first editing to create a piece that feels both personal and powerful.
https://guidantfinancial.wistia.com/medias/co4fk02zte?wtime=0?wtime=0?wtime=0
Interviewing & Narrative Development
Connected with business owners virtually to capture their stories firsthand, then translated those conversations into human-centered narratives that reflected both their journey and Guidantβs role.
Remote Production & Logistics
Coordinated footage gathering across multiple locations, finding creative ways to ensure consistency, clarity, and authenticity (all without an on-site crew!)
Editing & Story Assembly
Cut and edited the final video in Adobe Premiere with a focus on tone, flow, and emotion β bringing each story to life while aligning with Guidantβs brand voice.
Multi-Channel Publishing
Published companion success stories on WordPress and distributed the final video via Wistia, with supporting promotion across LinkedIn and Facebook.
Tools Used:Β Adobe Creative Suite (Mainly Adobe Premiere), Canva, WordPress
As the writer behind these success stories, I can tell you β the video only scratches the surface! Click below to read more about the business owners featured.