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User experience and product designer with expertise in design systems and identity.
As a designer with a strong user-centric approach, my focus is to produce top-notch products by matching customers' and business needs.
During the years of experience, I’ve gained design expertise in E-commerce, SaaS, EdTech, Creative and GameDev industries working with cross-functional product teams in startups and established international companies such as Renault, Wargaming, EPAM, and others.
As a team lead, I manage design processes, assemble teams and help fellow designers to reveal their potential and grow.
Contacts
a.ulitski@gmail.com
**LinkedIn
Telegram**
Links
Website
Portfolio
Instagram
Proficiency
Expertise
UI and visual design systems. I assemble comprehensive yet flexible design systems in close collaboration with technical and marketing departments.
Product visual identity. I produce a speaking, catching and appealing image of a product which expresses customer values through a visual metaphor and approaches.
Skills
Cross devices UI design
Interactive UI prototyping
Product illustration
CSS / HTML
Customer interviews
User testing
Design team management
Web Analytics
Tools
Figma
Sketch
Adobe Suite
Readymag
Webflow
Framer
Proto Pie
Artboard
Blender
Processing
Notion
Miro
Product experience
SaaS in marketing
Mar 2022—Mar 2023
Remote
Product designer
Awario is a web-based B2B SaaS platform for marketers, brand managers, and business owners for brand monitoring.
- Reduced costs of design and front-end development by developing and launching UI systems for web-based app and promotional web resources in close sync with front-end and marketing teams
- Initiated, managed and delivered an update of product’s identity to establish cohesive and robust visual language and distinguish brand from competitors
- Was conducting interviews and user testing sessions gaining insights on customers' needs to reduce costs on and prioritize product feature development process
EdTech for kids
Jan 2018—Mar 2022
Hybrid
Lead UX/UI designer
E-Learning mobile and desktop app with 2M+ worldwide customers. LogicLike is a learning course with 6200+ riddles is designed to help kids develop their logic and critical thinking.
- As a design team lead successfully launched 2 mobile apps for iOS and Android
- Increased user activation from 12% to 25% by reworking onboarding flow in mobile apps
- Developed and maintained product UI systems for mobile and web applications
- Lead development of product’s visual identity and illustration style
- Was managing design processes in a team of 4 designers
Software development
Apr 2017—Sep 2017
Onsite
Senior UX/UI designer
International software development company.
- In collaboration with research team worked on design layouts and interaction prototypes
- Developed key UX artefacts for onboarding process of design department newcomers
- Was responsible for production of key visuals for marketing team
Creative agency
Dec 2016—Apr 2017
Onsite
Senior UX/UI designer
An award-winning Interactive and creative design studio.
- Worked on UX and was responsible for launch of web services for Wargaming company
- Was responsible for core visual concepts and UX development for promotional landings
- Worked closely with front-end team on implementation of high-end web technologies (Web-GL, 3d for web, custom JS interactions)
E-commerce
Jul 2013—Jun 2016
Onsite
UX/UI designer—Senior UX/UI designer
International car manufacturer and seller.
- Launched Wordpress CMS based online service for pre-owned Renault cars
- Launched and worked on UX and front-end of ‘Cars in stock’ web service
- Was responsible for UX and front-end development of promotional landing pages
- Worked on key marketing visuals for digital and printing advertisement