Once content is ready and settings are configured, follow this checklist to go live.
Pre-launch checklist
Work through this in order. Don’t publish until every item is checked.
Content
- [ ] All placeholder project copy replaced with real copy
- [ ] All placeholder images replaced with real project images
- [ ] All placeholder testimonials replaced with real client quotes
- [ ] Studio name updated in Variables
- [ ] Studio email updated in Variables
- [ ] Social links updated (or hidden if not used)
- [ ] Founder bio and photo updated
- [ ] Client name list updated on About page
- [ ] Stats updated on Homepage, About, and practice pages
- [ ] Pricing tiers updated on both practice pages
- [ ] FAQ answers reviewed and edited on both practice pages
- [ ] Availability indicator set to correct state and date
- [ ] Booking link updated (Calendly or equivalent)
- [ ] Newsletter form connected to email platform
- [ ] Contact form email set in Site Settings → Forms