Brief

CURRENT HOOK: There's one test bra brands don't want you to try. The Sharpie test.

Hook 2: What if there was a 10-second test that exposed exactly how much your bra is actually doing? Want to try it?

Hook 3: Expensive bras, cheap bras, 'wireless lift' bras — most fail the Sharpie test. Bella Bra was built to pass it.